76% of consumers say online shopping lacks excitement: Report
According to the report by Criteo, 36% of consumers miss the ‘Unexpected Finds’ in online shopping, pointing to a lost opportunity for brands to reconnect
Ipsos Shopper Insights unveils Clicking into the Future – trends driving India’s online shopping surge: A new study by Ipsos
Ipsos Shopper Insights team identifies top 10 trends in online shopping, covering both e-commerce and q-commerce through a comprehensive survey of primary and secondary research. So, what are the opportunities and challenges in online shopping? Read on
CLICKING INTO THE FUTURE – TOP TRENDS DRIVING INDIA’S ONLINE SHOPPING SURGE
20 Most Demanding Products In India To Sell In 2025
Unlock success in India's market with our top-selling, high-demanding products. Explore lucrative opportunities & boost your business with popular items. Start thriving today!
The strategy+business Collection The Executive Guide to Strategy TOC 2
Although it is fundamental to business success, the discipline of strategy remains elusive to many of us. Indeed, if asked to provide a simple definition of the term, many experienced business leaders may not have it at their fingertips. But finding the right strategy—the formula for ongoing success that differentiates your firm and unlocks your capacity to create value—is well worth the effort.
To this end, we offer this collection of strategy+business articles, videos, and columns representing the best of our thinking about strategy. Although these works range from pragmatic on a day-today level to quite high-minded, all share at least one trait. Each stands to make a substantial contribution to your understanding of strategy and your ability to create and implement the right strategy for you organization.
We are told that social media rules the day. But in India, real power is in Professionally Generated Content on TV. At the heart of this quiet revolution is JioStar
Growth of streaming resulting in revival of TV: GroupM’s Ashwin Padmanabhan
Padmanabhan, COO for South Asia, GroupM, highlights the opportunity brands have for a complete full-funnel, attributable environment by merging the worlds of commerce and content consumption
Do Indian authors need to be social media influencers to sell books? | Vogue India
If the rise in social media influencers-turned-writers is anything to go by, it’s no longer just enough to write a book and send it out into the world.