What I've been reading

Journalists and politicians blew off the warning signs of a Donald Trump presidency – now, we all must pay the price.

For not the first time this year, those analyzing this election missed what was happening all around them — and it was the story of a lifetime.

On the eve of his 90th birthday, one of the most influential writers of his generation talks about migration, Brexit, growing old – and his fondness for texting

50 – Bjork, ‘Human Behaviour’ (Underworld Remix) 50 – Bjork, ‘Human Behaviour’ (Underworld Remix) [1993] They basically morph this 12-minute revamp into an entirely different animal, leaving nothing intact but her vocals. Listen to it here 49 – Midlake, ‘Roscoe’ (Beyond The Wizards Sleeve Remix) 49 – Midlake, ‘Roscoe’ (Beyond The Wizards Sleeve Remix) [2008] […]

Reality isn't something you perceive; it's something you create in your mind. Isaac Lidsky learned this profound lesson firsthand, when unexpected life circumstances yielded valuable insights. In this introspective, personal talk, he challenges us to let go of excuses, assumptions and fears, and accept the awesome responsibility of being the creators of our own reality.

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The document outlines six key factors influencing consumer decision-making, including effort, complexity, and risk. It emphasizes the significance of understanding decision dynamics to improve consumer segmentation and engagement strategies. By analyzing these factors, brands can enhance their marketing effectiveness and better connect with consumers throughout their purchasing journey.

From a consumer viewpoint, choice situations should be presented in a clear and comprehensible manner that facilitates consumers’ correct understanding of what is at stake and helps them to c…

An endless bombardment of news and gossip and images has rendered us manic information addicts. It broke me. It might break you, too.

In 2011, we placed a provocative ad in the New York Times on Black Friday. Here we answer some of the questions we received in the aftermath. This story

Mocking expression 'a fool who cannot see the outside world' is said to be circulating in North Korea

Marketers from McDonald's to Ford, P&G and Unilever are looking for a simpler agency model. The complexities of modern marketing keep standing in the way.

The Long Read: Employers are turning to mathematically modelled ways of sifting through job applications. Even when wrong, their verdicts seem beyond dispute – and they tend to punish the poor

"For nothing should be done without an end in view." -Marcus Aurelius Imagine having an aim to your life so meaningful and suited to your desires and strengths that every experience feels pointed and purposeful. Imagine being so dedicated to that aim that you know instantly when something

Learn more about recent Gartner press.

How Silicon Valley helps spread the same sterile aesthetic across the world

The sad, strange tale of Deso Dogg, the German rapper who fled to Syria to sing songs for ISIS.

Women-focused platform SHEROES has raised Series A funding in a round led by Lumis Partners along with The HR Fund and angel investor Rajul Garg. Raghav Bahl’s Quintillion Media, already an investor, ...

Accelerate inclusive leadership at your organization with this set of leadership development tools focused on advancing women.

Systems Theory in Group Communication Systems theory was first applied to group interaction by Stewart Tubbs Equifinality Two groups may have different members, leadership styles, methods, etc. however they may still arrive at the same solution to a given problem Feedback All

How an obscure academic and a marginalized philosopher captured the minds of the Kremlin and helped forge the new Russian nationalism.

Blog post at Inner Social Media-ness :   Talking about My Generation Have you ever noticed that marketing folks always seem to be talking about how to reach Baby Boomers? Or [..]

The fastest growing digital ad agencies in London (FAST 50), is a detailed post on their core USPs, case studies and success strategies.